PRODUCTION AND PROMOTION
This book's target demographic are designers, rock and roll enthusiasts and supporters of women's rights to equality. The production of the book would be in an initial short run of 500 books working with Bay Area print and bindery specialists such as the San Francisco Center for the Book, The Key Printing and Binding, and The Aesthetic Union Letterpress.
The book set would include a hot foil stamped exterior slipcase with thumb-cut openings with holographic foil and a hot purple painted edge. The book itself would be a charcoal grey cloth again with a holographic foil hot stamped front and back covers. The interior of the book would be produced with a split fountain interior bookplate with another holographic foil hot stamp. The interior pages would be printed on a 100lb text weight bright white smooth opaque paper.
A Kickstarter campaign will be used to help drive promotion and fundraising for the initial print run. Additional promotions via the local record stores such as Amoeba Records in the Haight to sell alongside their vintage poster collections. Social media and a microsite for the book would also be utilized for the promotion of the book. A limited edition poster could be a value-add for early Kickstarter backers.
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Chapter 02. Choose your own adventure
Chapter 05. Ink and Pixels
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